Sex Sells: The Biggest Money Making Secret on the World Wide Web
In this practical guide, the authors take readers through a five-step process for creating an online store: planning, preparation, development, education, and refinement. Using case studies of businesses on the web the authors explain how to design a user-friendly web site and describe such desirable design elements as easy navigation, search functionality, and fast download times. In case studies, retail dot-com owners describe their businesses, discuss what makes their companies successful, and offer advice to aspiring entrepreneurs. This book gives the reader guidance and key information on setting up Adult Web Site, creating a legal and attractive website, registering the domain accurately, maintaining the site, how to attract visitors to the site and what the Internet can do for you and to you.