books.google.co.uk - Reputation management is the most important theme in corporate and organizational communication today. Leading corporate communicators and educators John Doorley and Helio Fred Garcia argue that most CEOs don't actually pay much heed to reputation and this is to their peril. Heads of government and non-profit...http://books.google.co.uk/books/about/Reputation_Management.html?id=7BLZHl6cTzEC&utm_source=gb-gplus-shareReputation Management
