books.google.co.uk - The study of semiotics underwent a gradual but radical paradigm shift during the past century, from a glottocentric (language-centered) enterprise to one that encompasses the whole terrestrial biosphere. In this collection of 17 essays, Thomas A. Sebeok, one of the seminal thinkers in the field, shows...http://books.google.co.uk/books/about/Global_semiotics.html?id=RacBbqxtt6gC&q=Yuri+Lotman&utm_source=gb-gplus-shareGlobal semiotics
