Management for Social EnterpriseManagement for Social Enterprise overviews the key business topics required by social entrepreneurs, and managers in social enterprises, with perspectives on strategy, finance, ethics, governance, marketing, and people management. Written in direct, accessible language by a team of authors currently teaching and researching in this sector, each chapter is fully supported with useful resources. Chapters include brief overviews, further reading, suggested web resources and, importantly, international case studies, drawing on real-life business examples. |
Contents
1 INTRODUCTION TO THE LANDSCAPE FOR SOCIAL ENTERPRISES | 1 |
2 SOCIAL ENTERPRISES IN CONTEXT THE STORY SO FAR | 25 |
3 STRATEGIC MANAGEMENT FOR SOCIAL ENTERPRISES | 54 |
4 MANAGING PEOPLE IN A SOCIAL ENTERPRISE ENVIRONMENT | 90 |
5 SOCIAL ENTERPRISES AND FINANCIAL MANAGEMENT | 111 |
Other editions - View all
Management for Social Enterprise Bob Doherty,George Foster,Chris Mason,John Meehan,Karon Meehan,Neil Rotheroe,Maureen Royce No preview available - 2009 |
Common terms and phrases
accountability achieve action activities aims analysis approach argue associated balance behaviour benefits brand building capital cent challenges chapter Chocolate companies competitive concerned consider consumer context corporate costs create culture decisions defined directors discussed Divine effective environment ethical example Exhibit existing external fair trade Figure focus funding global governance groups growth human identified important income individuals influence interests internal involved issues Italy Journal London marketing means measurement mission networks objectives offer operating opportunities organizational organizations particular performance planning position potential practice profit proposed range regarding relation relationship responsibility result Review role sector share skills social economy Social Enterprise social marketing society staff stakeholders strategy success suggests sustainable theory third trust understanding