Approaches to Communication: Trends in Global Communication StudiesSusan Petrilli The framework developed by Thomas A. Sebeok in his "global semiotics" is currently the most useful for investigating the nature and function of representation in human systems. The capacity to represent immediate reality is not unique to human animals, but the capacity to frame an indefinite number of possible worlds is unique to humans. This unique aspect of representational capacity in humans has led to "true culture," requiring a way to represent all the subtleties of language, in contrast to "nonhuman culture." It is on this level that nonverbal- and verbal-form assemblages blend together functionally and systematically. - from the Preface by Marcel Danesi This book proposes approaches to communication from different viewpoints. Their common objective is to contribute to what can be designated as Global Communication Studies. In our world, communication is all-pervasive. This calls for the broadest possible vision of the global sign network and an understanding of the sense of the role each of us must play in it. Consequently, the problem of communication is closely connected to the problem of responsibility. The book is dedicated to the late Thomas A. Sebeok. |
Contents
Semiotics in Theory and Practice | 9 |
Signifiers and Subjects | 24 |
The Way of Peircean Signs | 29 |
Copyright | |
17 other sections not shown
Common terms and phrases
according action animals approach Augusto Bakhtin become beginning behavior body called capacity Charles communication complex concept connected considered constitutes context continuous course create critical critique culture described dialogic distinction edited effect exchange exist experience expression fact feminist function gift gift giving given giving global hand human icons idea identity important individual intelligent interpretant involves language limited linguistic logic machine material meaning modeling nature notes object original particular Peirce Peirce's perspective Petrilli philosophy Ponzio position possible practice present problem production question reason receiver reference relation representation responsibility Sebeok semiosis semiotics sense signifying social speaking specific structure Susan symbolic theory things thirdness Thomas thought tion transformation translation understanding understood University Press voice women