books.google.co.uk - Discover the knowledge and tools that today's most successful firms use to build business and consistently outperform the competition when you open the latest edition of Ireland/Hoskisson/Hitt's UNDERSTANDING BUSINESS STRATEGY: CONCEPTS AND CASES, Second Edition. This concise, hands-on approach by recognized...http://books.google.co.uk/books/about/Understanding_Business_Strategy_Concepts.html?id=jX7RXTi8MTEC&q=Wynn+Resorts&utm_source=gb-gplus-shareUnderstanding Business Strategy: Concepts and Cases