books.google.co.uk - Text World Theory is a cognitive model of all human discourse processing. In this introductory textbook, Joanna Gavins sets out a usable framework for understanding mental representations. Text World Theory is explained using naturally occurring texts and real situations, including literary works, advertising...http://books.google.co.uk/books/about/Text_World_Theory.html?id=o8SCUd-oHWwC&utm_source=gb-gplus-shareText World Theory