Persuasion:

Psychological Insights and Perspectives

Timothy C. Brock, Melanie C. Green

Calif., Jan 4, 2005 - Psychology - 353 pages

Persuasion: Psychological Insights and Perspectives, Second Edition highlights important and influential views on persuasion and guides students through the important contemporary centers of basic and applied persuasion research. The renowned contributors to this volume apply cutting-edge knowledge from their current research across a variety of domains, including health, advertising, prejudice, political communication, group decision making, and the impact of narratives. This Second Edition has been revised and updated to reflect new research from the past decade. It includes entirely new chapters on prejudice, persuasiveness of narratives, mass media and political persuasion, small groups, and advertising.

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References from web pages

JSTOR: Persuasion: Psychological Insights and Perspectives
PERSUASION: PSYCHOLOGICAL INSIGHTS AND PERSPECTIVES, Sharon Shavitt and Timothy C. Brock (eds.), Needham Heights, MA: Allyn and Bacon, 1994, 337 pages, ...
links.jstor.org/ sici?sici=0022-2437(199605)33%3A2%3C259%3APPIAP%3E2.0.CO%3B2-4

In tc Brock and mc Green (Eds.). Persuasion: Psychological ...
Persuasion: Psychological Insights and Perspectives (2nd Edition, Chapter 2). Thousand Oaks, CA: Sage. Copyright 2005. ...
communication.stanford.edu/ faculty/ Krosnick/ docs/ Attitude%20Measurement%20Techniques%20for%20Measuring%20the%20Unobs...

Department of Psychology
In tc Brock & mc Green (Eds.) Persuasion: Psychological insights and perspectives (Second Edition). Thousand Oaks, CA: SAGE Publications Inc. pp. 117-142. ...
faculty.psy.ohio-state.edu/ brock/

Melanie C. Green
Persuasion: Psychological Insights and Perspectives, Second Edition (Brock & Green, 2005, Sage) brings together leading persuasion researchers who write ...
www.unc.edu/ ~mcgreen/

Timothy Brock
Persuasion: Psychological insights and perspectives. Boston, MA: Allyn & Bacon. Journal Articles:. Boninger, ds, Brannon, la, & Brock, tc (1993). ...
brock.socialpsychology.org/

Attitudes and Attitude Measurement
C. Brock (Eds.), Persuasion: Psychological insights and perspectives. (pp. 43-69). Cacioppo, jt, Petty, re, & Tassinary, lg (1989). ...
utminers.utep.edu/ scrites/ Attitude%20Syllabus%20Spring%202004.pdf

Glenn Reeder
In tc Brock & mc Green, (Eds.), Persuasion: Psychological insights and perspectives (pp. 63-79). Thousand Oaks: Sage Publications. ...
www.psychology.ilstu.edu/ gdreeder/ psy365/ syllabuspsy365.htm

SAGE - the natural home for authors, editors and societies ...
Persuasion: Psychological Insights and Perspectives, Second Edition brings together leading persuasion researchers who write engagingly and authoritatively ...
www.sagepub.com/ booksProdDesc.nav?prodId=Book225590

Psy 630 Attitudes Seminar syllabus * Allen mcconnell * SP2008
In S. Shavitt & tc Brock (Eds.), Persuasion: Psychological insights and perspectives (pp. 43-69). Boston: Allyn and Bacon. Fazio, rh, & Olson, ma (2003). ...
www.users.muohio.edu/ mcconnar/ psy630-attitudes-syllabus.html

psy1551
In S. Shavitt & tc Brock (Eds.), Persuasion: Psychological insights and perspectives. Boston: Allyn & Bacon. Gilbert, dt (in press). Ordinary personology. ...
www.wjh.harvard.edu/ ~dtg/ psy1551.htm

About the author (2005)

Timothy C. Brock has published articles and book chapters on a wide variety of topics in the psychology of persuasion, including effects of salesperson-consumer similarity on purchasing behavior; the role of cognitive responses in determining acceptance of persuasive messages; processing of unintelligible persuasive messages; and the effect of cognitive tuning on attitude change persistence. He has authored, coauthored, and edited nine books, most on attitudes and persuasion. Dr. Brock is currently Professor of psychology at Ohio State University.

Melanie C. Green has focused her research on the mechanisms of narrative persuasion, as well as the ways in which technology affects social interactions. She has published articles and chapters on these topics, and she is the co-editor of the book, Narrative Impact: Social and Cognitive Foundations (with J.J. Strange and T.C. Brock). Dr. Green is currently Assistant Professor of psychology at the University of Pennsylvania.

Bibliographic information

Title	Persuasion: Psychological Insights and Perspectives
Editors	Timothy C. Brock, Melanie C. Green
Contributors	Timothy C. Brock, Melanie C. Green
Edition	2, illustrated
Publisher	Calif., 2005
ISBN	076192809X, 9780761928096
Length	353 pages
Subjects	Psychology › Social Psychology Psychology / Social Psychology

Export Citation	BiBTeX EndNote RefMan

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