Marketing modernisms:

self-promotion, canonization, rereading

Kevin J. H. Dettmar, Stephen Watt

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University of Michigan Press, 1996 - Language Arts & Disciplines - 374 pages

Perspectives on the production, packaging, and promotion of modernist literature--and its authors' reputations.

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Marketing modernisms: self-promotion, canonization, rereading

Kevin J. H. Dettmar,Stephen Watt
Snippet view - 1996

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Bibliographic information

Title	Marketing modernisms: self-promotion, canonization, rereading
Editors	Kevin J. H. Dettmar, Stephen Watt
Contributors	Kevin J. H. Dettmar, Stephen Watt
Edition	illustrated
Publisher	University of Michigan Press, 1996
Original from	the University of Michigan
Digitized	28 Feb 2008
ISBN	0472066412, 9780472066414
Length	374 pages
Subjects	Literary Criticism › American › General American literature American literature - 20th century - History and criticism American literature/ 20th century/ History and criticism Authors and publishers Authors and publishers - English-speaking countries - History - 20th century Authors and readers Authors and readers - English-speaking countries - History - 20th century Authorship Authorship - Marketing Canon (Literature) English literature English literature - 20th century - History and criticism English literature/ 20th century/ History and criticism Language Arts & Disciplines / Authorship Language Arts & Disciplines / Publishing Literary Criticism / American / General Literary Criticism / Books & Reading Literary Criticism / European / English, Irish, Scottish, Welsh Literary Criticism / General Literary Criticism / Semiotics & Theory Literature publishing Literature publishing - English-speaking countries - History - 20th century Modernism (Literature) Modernism (Literature) - English-speaking countries Modernism (Literature)/ English-speaking countries Reference / General

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