Strategic Management: Text And Cases

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PHI Learning Pvt. Ltd.
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Contents

Strategic Management and its Nature
6
Strategic Management and Operations Management
14
A New Approach
26
Challenge for the Management
39
Forming Strategy by Increments
53
Strategic ControlOperationalizing the Control
59
Decisions on Strategic Issues
83
Mingling of Many Cultures
95
The Elements of Change
163
FUNCTIONAL STRATEGIES 173214
173
Strategy for Satisfying Customers Needs
184
A Word of Caution for Strategic Marketing Managers
210
Strategic Leadership
216
Strategic Role of the Board of Directors
219
Learning Organization
225
Balanced Scorecard
232

Questions
102
Internal Organizational Analysis
118
Benchmarking
139
Questions
151
STRATEGIC RESPONSES OF ORGANIZATIONS
157
Questions
241
Value Proposition for ClientsCustomers
249
Questions
264
Questions
281
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