More and more enterprises are seeking to craft winning "base of the pyramid" (BoP) ventures, serving the world's four billion poorest customers while alleviating poverty at the ...

Calls upon multinational corporations to use their power and enterprising abilities to overcome poverty in the Third World.

Discussions of base of the economic pyramid (BOP) markets have, until now, relied principally on business case studies and rough estimates of market size. The "Next 4 Billion ...

Philip Sadler agrees with those who believe the relief of global poverty cannot be based on aid and corporate philanthropy alone. In Sustainable Growth in a Post-Scarcity World ...