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Books Books 11 - 20 of about 21 related to The Fortune at the Bottom of the Pyramid.    

The Management of health care

William J. Abernathy, Alan Sheldon, C. K. Prahalad - Medical - 1974 - 315 pages
The essential purpose of this book is to draw attention to the problems of managing the creation and use of technology in health care, whether that means a new blood pressure ...
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The End of Corporate Imperialism

C. K. Prahalad, Kenneth Lieberthal - Business & Economics - 2003 - 66 pages
"In The End of Corporate Imperialism, renowned management scholars C. K. Prahalad and Kenneth Lieberthal show that companies who build a deep understanding of local markets ...
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The Fortune at the Bottom of the Pyramid: Eradicating Poverty through ...

Abdiqani Egal - Social Science - 2012 - 22 pages
The Bottom of the Pyramid (BOP) has become a dominant discourse among the business intellectuals. It created the Cognizant of the irresistible consideration of billions of ...
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RURAL MARKETING

DOGRA
Rural Marketing strives to build concepts by discussing the practices followed by rural marketers and linking them with the theory. It discusses how the students of marketing ...
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Business Solutions for the Global Poor: Creating Social and Economic Value

V. Kashturi Rangan, John A. Quelch, Gustavo Herrero, Brooke Barton - Business & Economics - 2007 - 450 pages
Based on research presented at The Harvard Business School’s first-ever conference on business approaches to poverty alleviation, Business Solutions for the Global Poor brings ...
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Transforming the Development Landscape: The Role of the Private Sector

Lael Brainard - Social Science - 2006 - 143 pages
Private sector activity is crucial for development. It shapes the investment climate, mobilizes innovation and financing in areas such as global health, and can either cause or ...
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Rural Marketing: Text and Cases

Krishnamacharyulu - 608 pages
Rural Marketing: Text and Cases provides a comprehensive coverage of the changing profiles, issues and practices in the context of rural marketing. Built on the general ...
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Harvard Business Review on Emerging Markets

Hbsp - Business & Economics - 2008 - 214 pages
Globalization is here to stay, and companies that avoid investing in emerging markets won't remain competitive for long. But doing business in developing regions presents ...
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