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Global Marketing: A Decision-oriented Approach

Svend Hollensen - Export marketing - 2007 - 756 pages
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Global Marketing

Svend Hollensen - Business & Economics - 2013 - 839 pages
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Essentials of Global Marketing

Svend Hollensen - Business & Economics - 2012 - 561 pages
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Marketing: A Relationship Perspective

Svend Hollensen, Marc Oliver Opresnik - Business & Economics - 2014 - 464 pages
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Marketing Research: An International Approach

Marcus J. Schmidt, Svend Hollensen - Business & Economics - 2006 - 638 pages
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Global Marketing

Hollensen - 2014 - 762 pages
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Global Marketing, 4/E

Hollensen - 2009 - 796 pages
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Global Marketing

Kate Gillespie - Business & Economics - 2015 - 1140 pages
This textbook introduces students to the important concepts of global marketing today, and their managerial implications. Designed to be shorter than many other textbooks ...
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Marketing Management: A Relationship Approach

Svend Hollensen - Business & Economics - 2003 - 820 pages
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An Introduction to International Marketing: A Guide to Going Global

Keith Lewis, Matthew Housden - Business & Economics - 1998 - 194 pages
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