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Advertising Today
Warren Berger
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Advertising
- 2001 -
514 pages
Far more than a means of moving merchandise, advertising has become increasingly recognized not only as an art form in itself, but also as a defining element of popular culture ...
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Soap, Sex, and Cigarettes: A Cultural History of American Advertising
Juliann Sivulka
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Business & Economics
- 2011 -
450 pages
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