50 Management Ideas You Really Need to KnowThe fourth title in the Quercus Ideas You Really Need to Know series demystifies the management concepts that any budding entrepreneur will want to grasp. The 50 bite-sized topics expound the wisdom of the well-known business gurus (from Peters and Porter to Welch and Gates), explain helpful theories and tools (Ansoff's Product/Market grid, the 4Ps, Boston Matrix), expand on management ideas (branding, outsourcing, supply and demand) and cover the latest commercial concepts from the online world. |
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1450 Innovation activities adhocracy balanced scorecard benchmarking Blue ocean Blue ocean strategy Boston matrix brand business process called Channel management companies company's competitive advantage competitors complexity condensed idea consultants core competence corporate governance Corporate strategy cost create Customer relationship management Decentralization diversification economy effect employees empowerment experience curve firm five forces forces of competition Gladwell global goals growth improvement industry integration Internet investment Japanese Kaizen knowledge leaders leadership Lean manufacturing learning organization Levitt loyalty management ideas Market segmentation market share merger Michael Porter needs operations outsourcing performance Peter Drucker principle Procter & Gamble profits Reichheld responsibility retailers SBUS sell Senge shareholders Six Sigma social stakeholder structure Sun Tzu suppliers supply chain Systems thinking task Theodore Levitt theory things timeline Total quality management value chain workers