Anyone Can Do It: Building Coffee Republic from Our Kitchen Table - 57 Real-Life Laws on EntrepreneurshipAnyone Can Do It chronicles the start and evolution of a successful business dream. Beginning with the Hashemi siblings' first conversations (when the seed of the idea was planted) it follows the progress of Coffee Republic from business plan to the present day. Coffee Republic is now worth around £50m with 90 outlets around the UK. This is a start-up business book for real people. Sahar and Bobby take the reader step by step through every aspect of starting and growing a business from asking 'why?' and writing the plan to hiring staff and letting go. The book is illustrated throughout with inspirational anecdotes from their own experience. It is a very personal story of dreaming, acting and succeeding offering a myriad of lessons for aspiring entrepreneurs and blowing apart the myth that only 'special' people start successful businesses. |
Contents
CHAPTER ONE CAN ANYONE BE AN ENTREPRENEUR? TO BE OR NOT TO BE AN ENTRPRENEUR | 1 |
CHAPTER TWO THE IDEA CHAPTER DO YOU HAVE A LIGHT BULB OR DO YOU NEED TO FIND ONE? | 25 |
CHAPTER THREE MARKET RESEARCH | 37 |
CHAPTER FOUR WRITING THE BUSINESS PLAN | 65 |
CHAPTER FIVE RAISING MONEY FOR YOUR IDEA | 91 |
CHAPTER SIX IMPLEMENTATION | 99 |
Other editions - View all
Anyone Can Do It: Building Coffee Republic from Our Kitchen Table - 57 Real ... Sahar Hashemi,Bobby Hashemi No preview available - 2004 |
Anyone Can Do It: Building Coffee Republic from Our Kitchen Table - 57 Real ... Sahar Hashemi,Bobby Hashemi No preview available - 2007 |
Anyone Can Do It: Building Coffee Republic from our Kitchen Table - 57 Real ... Sahar Hashemi,Bobby Hashemi No preview available - 2003 |
Common terms and phrases
actually already bar concept baristas believe beverages biscotti Bobby Bobby Hashemi Bobby’s bootstrapping brand business idea business plan cappuccinos chain coffee drinks coffee machine Coffee Republic cofi‘ee commitment competitors Costa Coffee creative cups detail didn’t dream employees entrepreneur entrepreneurship espresso bars Eva Jiricna everything fast food first founders friends give Hashemi hired implementation investment banking investors Java Express journey knew Latte lawyer light bulb locations logo London look market research Marks & Spencers months muffins never offer once opening organisation ourselves passion Pret a Manger Prince’s Trust raising money real coffee realised Sahar Sahar Hashemi sandwich bars sell someone South Molton Street stage Starbucks start-up starting a business story strategy success things thought wanted write you’re you’ve


