Ruling the Waves: Cycles of Discovery, Chaos, and Wealth from Compass to the Internet
The high-tech bubble seems to have burst-or has it? Knowing where you are in the business cycle is crucial. Historical perspective helps, and so does keen analysis. Ruling the Waves offers both.
Debora Spar begins the historical context with pirate tales. Jean Lafitte's domination of the seas and Rupert Murdoch's domination of the British airwaves with BskyB have much in common. Tales of the telegraph and radio help you understand the natural evolution of Microsoft, the trials of the codemakers who fought the U.S. government to protect Internet privacy, and the revolutionary rap stars who challenged the record industry. Great stories of quirky pioneers and their roller-coaster ridesmake this the one book that you need to become an expert on the path of future innovations and the natural development from idea to market in a changing world.
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I found this book highly impressive as to identifying the cycles of business as to new inventions or discoveries or enterprises. It is a must read for anyone studing business at whatever level for it reveals more as to the psychology and human limits than specific business trends. It is applicable today as it shall be 100 years from now. Dr. Spar has done a superb job. It is easy to read and to understand and I have a midl form of autism which makes reading a challenge at times. I highly recommend this book even as historical perspective of the events mentioned in the book.