The Freelancing: Mastering The Art Of Running A Small Business

Front Cover
Maria Johnsen, Sep 3, 2014 - Business & Economics - 107 pages

 Filling out job applications is a full time and unpaid job.  It is like a dead-end; you keep applying and nothing happens. It has become a winning a lottery ticket these days if you actually get a job you deserve with the right salary.

Being a freelancer in any discipline has explosive financial rewards, if done properly. This is unlike working for someone else who profits from your hard work. The more work you complete, the greater the revenue you will receive.

This is one of the advantages of completing outsource work for a client; you get to keep the entire payment for the work you did. Most freelance experts charge less than many of the companies that do the same type of work. The reasons your profits will be greater than companies that are competing against you for this outsource work is simple—your overheads are less.

Facts about getting the higher profit from your small business are pretty basic. The higher your prices are above the product cost, the greater the profits will be, but also the fewer the sales. This is a carefully walked tightrope. For the most part, the market will dictate the price you will be able to sell your product or services for. In the beginning, the lower price is what will attract new customers. Customers are willing to try out a new vendor if the price is right. This avenue of marketing will lead to lower profit per item, but will make up the profit in the volume you will be selling.

In this book I walk you through tried and true processes within the freelance and outsourcing realm. You will learn how to start, find customers, choosing price, follow ups, outsourcing and keeping record of your business. Making money online requires applying some tactics, having discipline and becoming successful in freelancing.

Solution  Benefits

Starting your freelancing  business

Business planning

Everything you need to know about  making money online 


Social  media

The role of 80/20 Pareto Principle

Increase in projects

Increase in return on investment ( ROI)



How Does Freelancing Work?
Become A Freelancer
Freelance Carrier
How to Focus on Your Freelancing Career
Advertising Cost effectively
The Best Ways Of Marketing
Attract A Target Audience
Advantages OfBranding
Hiring Expert Salespeople
How to Outsource Excessive Workload
Finding The Right Outsourcing Company
Online Communication Skills
Avoiding Outsourcing Scams
Dealing with Experts
Marketing Capabilities
Negotiation Tactics

Estimating A Fair Price
Successful Outsourcing Tips
The Benefits of Outsourcing Worldwide
Hiring A Freelancer
Hiring Experts Cost Effectively
Recognizing Problem Clients
How To Avoid Pitfalls In Your Project
Optimizing Your Return On Investment ROI
How to Rid Yourself of Greedy People
Expanding Your Business
Know Your Competitor
Outsourcing Work 121 Chapter 30 Globalization of Outsourcing
About The Author
Other Books By Maria Johnsen
One Last Thing

Common terms and phrases

About the author (2014)

Maria Johnsen is a film and television writer, director and producer. She has published 43 fiction and nonfiction books, which are on sale in bookstores and online. Some of her non-fiction books are academic and educational materials on post graduate level at universities in North America and Europe such as: “The Business of Filmmaking: Building a Business and Networking Strategies in the Movie Industry”, “The Future of Artificial Intelligence in Digital Marketing: The next big technological break”, “Blockchain in Digital Marketing: A New Paradigm of Trust”, “Multilingual Digital Marketing: Managing for Excellence in Online Marketing”,” Sales in The Age Of Intelligent Web”. Maria has also written books in German, French and Dutch Languages.

Maria runs Golden Way Media Films a production and development company in London, UK.

Maria Johnsen is also director and founder of Golden Way Media an award winning multilingual digital marketing company in Norway. In 2016, she was ranked #6 digital marketing influencer in the world by Onalytica Company who runs Influencer Relationship Management (IRM) solution in the UK and U.S.A. She was also ranked among top 100 global artificial intelligence A.I. and Fintech influencer by the same company.

Maria Johnsen holds a degree in political economy, Beauty Arts from Sorbonne University in Paris, BA in Information technology, BA in informatics, Master of Science degree in Computer Engineering from the Norwegian University of Science and Technology.

Johnsen graduated from Royal Holloway University of London, where she received an M.A., in Film Production, with an emphasis in Writing, Directing and Producing Film and TV.

In 2019 Maria received The International Star Award for quality leadership, innovation and excellence. The convention was held in Geneva, Switzerland.

Maria wrote, directed and produced successful films which are streaming on Amazon Prime in North America, UK and Japan. Maria ‘s short films are streaming on the following platforms in Australia, Canada, Mexico ,New Zealand, United States, Costa Rica, Ecuador, El Salvador, Guatemala and Panama via Tubi , It is streaming in Brazil nationwide.

Platforms to watch this film are: Roku, Fire TV, Android, iOS, Comcast, Samsung, Vizio, Web, Android TV, PS4, PS5, Xbox One, Apple TV, Cox, Tivo, Telstra, Hisense, Rogers, Echoshow, Enseo.

Maria Johnsen’s films are streaming in 168 countries.

Maria has written 11 commercially viable screenplays in the following genres: Science Fiction, Drama, Horror, Crime, Fantasy, Action Thriller and Biopic which are in –pre-production.