The Magic of Dialogue: Transforming Conflict Into Cooperation

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Simon & Schuster, 1999 - Business & Economics - 236 pages
In "The Magic of Dialogue," famed social scientist Daniel Yankelovich does more than revive the ancient art of dialogue; he reinvents it in a brief, practical form that suits our times. Drawing on decades of research, he offers a method that will help managers, leaders, businesspeople, and other professionals succeed in the new economy. By helping them to master the communication skills needed to conduct dialogue successfully, he shows how the discipline of dialogue can make them more effective managers, strengthen relationships, resolve problems, and achieve shared objectives.

Our new global economy is a world of exploding diversity, merging corporate cultures, and eroding top-down authority. More players participate in decision making than ever before. New circumstances and widely dispersed organizations with differences in interests and agendas oblige managers to make decisions in a climate of mistrust and misunderstanding. In this diverse and less hierarchical world, decision makers must learn to argue less and "dialogue" more.

Not just another form of conversation or discussion, dialogue is a specific skill to be acquired, a skill as important as the techniques of negotiation. Successfully practiced, it can produce extraordinary results.

"The Magic of Dialogue" highlights the following important points:

* How dialogue differs from debate, discussion, and deliberation
* When dialogue is essential
* When ordinary discussion and debate are good enough
* The new social and business trends that make dialogue more urgently needed than ever before
* Ten mental "potholes" to avoid
* How to initiate dialogue through "acts of empathy"
* Thespecial kinds of knowledge and insight that dialogue produces
* Dialogue as a path to public wisdom
* How dialogue can resolve the tensions between the Vision of the Free Market and the Vision of Civil Society

As our businesses and culture at large continue to expand, involving more people with differing perspectives in each transaction, dialogue can be the catalyst that brings us together, builds our strengths, and moves us in constructive ways.

From inside the book

Contents

PART II
33
PART III
147
The Blind Spot and Other Resistances
169
Copyright

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About the author (1999)

Daniel Yankelovich was born in Boston, Massachusetts on December 29, 1924. During World War II, he served in the Army. He received a bachelor's degree in 1946 and a master's degree in 1950 from Harvard University. After two years in Paris studying at the Sorbonne, he returned without a doctorate and went to work for a market research firm. He spent six years learning the ropes. He was a pollster, author, and public opinion analyst who mirrored the perceptions of generations of Americans about politics, consumer products, and social changes. In 1958, he founded Daniel Yankelovich Inc. His studies of American youths became the basis for a 1969 CBS television news special entitled Generations Apart. The company became Yankelovich, Skelly and White in 1974. Even when Saatchi and Saatchi, the advertising agency, later bought the company, Yankelovich remained chairman until 1986. He went on to form a new firm, Daniel Yankelovich Group. He wrote several books including New Rules: Searching for Self-Fulfillment in a World Turned Upside Down, Coming to Public Judgment: Making Democracy Work in a Complex World, The Magic of Dialogue: Transforming Conflict Into Cooperation, and Profit with Honor: The New Shape of Market Capitalism. He and I. M. Destler edited a collection of essays entitled Beyond the Beltway: Engaging the Public in U.S. Foreign Policy. He died from kidney failure on September 22, 2017 at the age of 92.

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