Innovation: The Attacker's AdvantageIllustrates with examples from both old and new industries to explain how large, successful companies can lose their markets almost overnight to new, often small competitors armed with faster-developing technologies and better products. |
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Page 226
... Citrus Hill ( P & G's prod- uct ) . " + In fact , P & G's move into Citrus Hill orange juice through its acquisition of Ben Hill Griffin in 1982 is just John Bussey , The Wall Street Journal , October 3 , 1984 , p . 1 . † Morris , B ...
... Citrus Hill ( P & G's prod- uct ) . " + In fact , P & G's move into Citrus Hill orange juice through its acquisition of Ben Hill Griffin in 1982 is just John Bussey , The Wall Street Journal , October 3 , 1984 , p . 1 . † Morris , B ...
Page 227
... Citrus Hill next year . " * P & G has a patent on a bet- ter - tasting product ( Citrus Hill Select ) that is now in regional rollout . The point is that big companies in conventional " low - tech " products can attack too . An earlier ...
... Citrus Hill next year . " * P & G has a patent on a bet- ter - tasting product ( Citrus Hill Select ) that is now in regional rollout . The point is that big companies in conventional " low - tech " products can attack too . An earlier ...
Page 303
... Citrus Hill , 48 , 226-27 Clark , Barney , 89 , 96 Clausewitz , Karl von , 107 Clemente , Roberto , 236 Cleveland Clinic , 89-91 Clevite , 130 , 134 , 224 clipper ships , 27 , 28 , 34 , 43 , 65– 66 CMAS ( cash management accounts ) , 33 ...
... Citrus Hill , 48 , 226-27 Clark , Barney , 89 , 96 Clausewitz , Karl von , 107 Clemente , Roberto , 236 Cleveland Clinic , 89-91 Clevite , 130 , 134 , 224 clipper ships , 27 , 28 , 34 , 43 , 65– 66 CMAS ( cash management accounts ) , 33 ...
Contents
A New Forecasting Tool | 87 |
Five How Leaders Become Losers | 113 |
Seven The Attackers Advantage | 165 |
Copyright | |
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Airbus approach Artificial Heart attack attacker's advantage BASF Bell Labs Boeing capital cash cost cash registers Celanese chemical chief technical officer chip Citrus Hill companies competitive competitors components consumer Corning corporate curve customers defender's Du Pont economic effort electronics engineers example germanium Gould happen Harris improve industry innovation integrated circuits investment Jack Kilby Japanese juice leader limits look machine makers manufacturers market share McKinsey ment million Monsanto Motorola naphthalene nology nylon orthoxylene Pepsi percent performance parameters phthalic anhydride plants polyester Pont potential problem product or process profits progress R&D productivity radials rayon replaced result S-curve sailing ships scientists silicon skills speed strategy success switch tech technical technol technological discontinuities Texas Instruments things tion tire cord transistors transition Transitron understand vacuum tubes