Innovation: The Attacker's AdvantageIllustrates with examples from both old and new industries to explain how large, successful companies can lose their markets almost overnight to new, often small competitors armed with faster-developing technologies and better products. |
From inside the book
Results 1-3 of 17
Page 10
... consumer nondurables and beverages . Tom Woodard has been a constant source of encouragement and support over the years by passing on ideas and examples that have proved to be useful . Tom Wilson , who heads McKinsey's consumer practice ...
... consumer nondurables and beverages . Tom Woodard has been a constant source of encouragement and support over the years by passing on ideas and examples that have proved to be useful . Tom Wilson , who heads McKinsey's consumer practice ...
Page 68
... consumer judge those ? On capacity ? On dryness ? On fit ? These are complicated questions to an- swer because different consumers will feel differently about these factors , creating confusion in the lab . Further , once the consumer ...
... consumer judge those ? On capacity ? On dryness ? On fit ? These are complicated questions to an- swer because different consumers will feel differently about these factors , creating confusion in the lab . Further , once the consumer ...
Page 131
... consumer actually drinks . " The answer was they could , if they could find an economic way to convert the glucose into fructose . Their chemists soon showed them how . Before long the corn processors had a product that tested well in ...
... consumer actually drinks . " The answer was they could , if they could find an economic way to convert the glucose into fructose . Their chemists soon showed them how . Before long the corn processors had a product that tested well in ...
Contents
A New Forecasting Tool | 87 |
Five How Leaders Become Losers | 113 |
Seven The Attackers Advantage | 165 |
Copyright | |
2 other sections not shown
Other editions - View all
Common terms and phrases
Airbus approach Artificial Heart attack attacker's advantage BASF Bell Labs Boeing capital cash cost cash registers Celanese chemical chief technical officer chip Citrus Hill companies competitive competitors components consumer Corning corporate curve customers defender's Du Pont economic effort electronics engineers example germanium Gould happen Harris improve industry innovation integrated circuits investment Jack Kilby Japanese juice leader limits look machine makers manufacturers market share McKinsey ment million Monsanto Motorola naphthalene nology nylon orthoxylene Pepsi percent performance parameters phthalic anhydride plants polyester Pont potential problem product or process profits progress R&D productivity radials rayon replaced result S-curve sailing ships scientists silicon skills speed strategy success switch tech technical technol technological discontinuities Texas Instruments things tion tire cord transistors transition Transitron understand vacuum tubes