The importance of language learning, understanding of other peoples, and cultural awareness in the development of successful international businesses

Essay from the year 2004 in the subject Business economics - Miscellaneous, grade: 1, European Business School London / Regent's College (European Business School London / Regent's College), course: John Payne Scholarship Competition, 25 entries in the bibliography, language: English, abstract: The essay explores the significance and academic models of language learning, understanding of other peoples and cultural awareness (in short, intercultural competence) in the development of businesses, giving relevant examples.