Content Management Bible

Front Cover
Wiley, 2005 - Computers - 1122 pages
Bob Boiko explains the theory behind content management and show you step-by-step how to plan and implement your own content management system. From savvy tips on publication templates and workflow models to detailed guidance on how to select the products that are right for you, it's all you need to streamline content gathering, target content delivery and boost e-business results. Find out how content differs from data and information; Understand CM fundamentals: content collection, management, and publication; See what it takes to mastermind a CM project, from securing a project mandate to choosing hardware and software products; Delve into the design of a CM system, from working with metadata and designing content components to devising content access structures; Discover how to catalog audience, design publication templates, and account for authors and acquisition sources; Use XML, Xpath, Xlink, XSLT, and other markup technologies to prepare yourcontent; Get hands-on advice for building content collection, management, and publishing systems.

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What Is Content?
Defining Data Information and Content

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About the author (2005)

Bob Boiko is a teacher, consultant, writer, programmer, and itinerant businessman. Bob is currently President of Metatorial Services, Inc. ( and Associate Chair of the Masters of Science in Information Management (MSIM) program in the iSchool at the University of Washington ( Bob teaches information systems design, organizational management, and content management. He also conducts seminars and lectures around the world as part of his business. He has consulted on content management to a number of the world's top technology and publishing firms, including Microsoft, Boeing, Motorola, Honeywell, and Reed Elsevier. In addition to this book, Bob has written more white papers, articles, and reports than he cares to remember. Bob is helping to found and is serving as the first president of CM Professionals (, a content management community of practice.
Bob began programming in 1977 and has practiced it since (it was always a great way to make money when he was broke). He entered the modern computer age, however, not as a programmer but as a writer. After earning undergraduate degrees in physics and oceanography and a Master's degree in human communication, Bob got his start in electronic information as a technical writer on contract at Microsoft. Among other projects, he wrote more than half of the MS DOS 5.0 User's Guide and one of Microsoft's first all-electronic User's Guides. From there, he began to develop electronic information systems on local networks, floppy disks, CD-ROMS, and when it was invented, the Web. In pursuit of electronic information and then of content management, he has created scores of applications and three businesses.

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