Read This!: Business Writing that Works
This book provides step-by-step practical guidance on how create user-friendly letters, faxes, emails and reports. Table of contents: * The basics (how to grab the reader's attention. How to create a user-friendly layout) * Applying the basics (Letters, faxes, emails, reports) * Letters, faxes and emails (theory, five steps to writing short persuasive letters, real-world case studies) * Reports (theory, five steps to short, punchy reports, real-world case studies).
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