Innovation: The Attacker's AdvantageIllustrates with examples from both old and new industries to explain how large, successful companies can lose their markets almost overnight to new, often small competitors armed with faster-developing technologies and better products. |
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Page 123
... Pont . After World War II , Du Pont switched from rayon to its proprietary nylon tire cord . Over the years Du Pont and American Viscose tried to better the other's product with a series of improvements . Because nylon had higher limits ...
... Pont . After World War II , Du Pont switched from rayon to its proprietary nylon tire cord . Over the years Du Pont and American Viscose tried to better the other's product with a series of improvements . Because nylon had higher limits ...
Page 125
... Pont and Celanese . In pursuing substitute polymers , Du Pont concentrated its efforts in two areas - polyester and Kevlar , an extremely tough fiber . Kevlar was a great product but extremely diffi- cult to make . It was still in the ...
... Pont and Celanese . In pursuing substitute polymers , Du Pont concentrated its efforts in two areas - polyester and Kevlar , an extremely tough fiber . Kevlar was a great product but extremely diffi- cult to make . It was still in the ...
Page 126
The Attacker's Advantage Richard N. Foster. been for Du Pont to build and operate another tire - cord development lab within the polyester department . Nobody outside Du Pont knows the full story , but from what I've been able to piece ...
The Attacker's Advantage Richard N. Foster. been for Du Pont to build and operate another tire - cord development lab within the polyester department . Nobody outside Du Pont knows the full story , but from what I've been able to piece ...
Contents
Two The Age of Discontinuity | 45 |
A New Forecasting Tool | 87 |
Five How Leaders Become Losers | 113 |
Copyright | |
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Airbus approach Artificial Heart attack attacker's advantage BASF Bell Labs Boeing capital cash cost cash registers Celanese chemical chief technical officer chip Citrus Hill companies competitive competitors components consumer Corning corporate curve customers defender's Du Pont economic effort electronics engineers example germanium Gould happen Harris improve industry innovation integrated circuits investment Jack Kilby Japanese juice leader limits look machine makers manufacturers market share McKinsey ment million Monsanto Motorola naphthalene nology nylon orthoxylene Pepsi percent performance parameters phthalic anhydride plants polyester Pont potential problem product or process profits progress R&D productivity radials rayon replaced result S-curve sailing ships scientists silicon skills speed strategy success switch tech technical technol technological discontinuities Texas Instruments things tion tire cord transistors transition Transitron understand vacuum tubes