Innovation: The Attacker's Advantage
Takes an aggressive approach giving managers at all levels the competitive edge they need for business survival and market dominance, including advice on predicting the market, offensive and defensive market strategies, investing, and increasing program e
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meant new business for Eastman Kodak and Hoechst, the German chemical
company. In the convenience stores, plastic milk jugs fill the refrigerator shelves
that once were the preserve of plastic-coated paper cartons. Plastic pouches are
Everybody expects the big chemical companies to lead the way in biotechnology.
But maybe they are mistaken. Maybe the chemical companies will be just like the
vacuum-tube manufacturers. Fundamentally the chemical industry and the ...
And the bugs do their work at low temperatures; they die at high temperatures as
they do if you slap them around inside the conversion pots the way you do
inanimate chemicals. So the tricks of the trade that made an engineer unusually ...
What people are saying - Write a review
LibraryThing ReviewUser Review - carterchristian1 - LibraryThing
Whenever President Obama speaks on the US path to recovery he speaks of innovation. He states repeatedly that innovation is a singular American trait. In this contest this book, old as it is is an important contribution to the road ahead. Read full review
Innovation: the attacker's advantageUser Review - Not Available - Book Verdict
This book analyzes why some companies abruptly lose their markets to new competitors and how other companies have avoided this fate. Foster believes that the way companies handle innovation dictates ... Read full review
A New Forecasting Tool
Five How Leaders Become Losers
Seven The Attackers Advantage
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