Innovation: The Attacker's Advantage
Takes an aggressive approach giving managers at all levels the competitive edge they need for business survival and market dominance, including advice on predicting the market, offensive and defensive market strategies, investing, and increasing program e
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Then there are strategy changes as well. For instance, consider what might
happen if the biochemical business were to take over from the chemical industry.
We could easily find that small plants were more economic than large plants and
... 34 management strategy of, 30 corporate culture: anticipating changes in, 149-
152 changes in underlying technology and, 139-44 in chemical vs. biochemical
industry, 144-47 skill base changes and, 205-10 costs: of imitation vs. invention, ...
... 158 Marshall, Stuart, 128 material science, 50 Matsushita, 53, 104, 143 Mavica
, 156 Mays, Willy, 236 Merck, 242 mergers and acquisitions: as defender strategy
, 203-4, 206 new skills acquired through, 205- 207 in pharmaceutical industry, ...
What people are saying - Write a review
LibraryThing ReviewUser Review - carterchristian1 - LibraryThing
Whenever President Obama speaks on the US path to recovery he speaks of innovation. He states repeatedly that innovation is a singular American trait. In this contest this book, old as it is is an important contribution to the road ahead. Read full review
LibraryThing ReviewUser Review - litterate - LibraryThing
This was one of the first business books I read and remains one of the best. Foster's thesis is that innovation is a necessity for companies to survive and prosper in an every changing world, but that ... Read full review
A New Forecasting Tool
Five How Leaders Become Losers
Seven The Attackers Advantage
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