Innovation: The Attacker's Advantage

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Summit Books, 1986 - Business & Economics - 316 pages
Takes an aggressive approach giving managers at all levels the competitive edge they need for business survival and market dominance, including advice on predicting the market, offensive and defensive market strategies, investing, and increasing program e

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User Review  - carterchristian1 - LibraryThing

Whenever President Obama speaks on the US path to recovery he speaks of innovation. He states repeatedly that innovation is a singular American trait. In this contest this book, old as it is is an important contribution to the road ahead. Read full review

LibraryThing Review

User Review  - litterate - LibraryThing

This was one of the first business books I read and remains one of the best. Foster's thesis is that innovation is a necessity for companies to survive and prosper in an every changing world, but that ... Read full review

Contents

A New Forecasting Tool
87
Five How Leaders Become Losers
113
Seven The Attackers Advantage
165
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