Health Promotion: Disciplines and DiversityRobin Bunton, Gordon MacDonald, Gordon Macdonald Health promotion is an increasingly central tenet in health professionals' lives. It has come into the public eye as the subject of party politics and policy, but where does the movement come from? This book brings together views from a range of subjects, some not always associated with health promotion, such as marketing or communication theory. Others, such as social policy of psychology may have obvious connections to make; here the implications for practice are discussed fully for the first time. The volume adds up to a timely reflection on the state of health promotion today and will provide practitioners and academics alike with a clearer undersanding of a discipline at the frontier of contemporary policy and practice. |
Other editions - View all
Health Promotion: Disciplines, Diversity, and Developments Robin Bunton,Gordon Macdonald Limited preview - 2002 |
Health Promotion: Disciplines and Diversity Robin Bunton,Gordon MacDonald,Gordon Macdonald Limited preview - 2005 |
Health Promotion: Disciplines and Diversity Robin Bunton,Gordon MacDonald,Gordon Macdonald Limited preview - 2003 |
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accepted achieve action activity adoption alcohol analysis approach areas argues associated behaviour benefits chapter choice concept concerned considered consumer context contribution costs critical decision diffusion Diffusion of Innovations discipline disease economic effective emerged environment epidemiology ethics evaluation example factors genetics groups health education health promotion healthy public policy important increasing individual influence innovation interests intervention involved issues Journal knowledge learning London marketing means measures medicine methods objective organization particular perspective political population positive practice Press prevention problems professional programmes public health public policy questions range recent refer relation relationships requires responsibility result risk role scientific seen smoking social policy society sociology stage strategies structure suggests theory understanding University values welfare York