International Business

Front Cover
Harcourt College Publishers, 2002 - Business & Economics - 672 pages
International Business, 6th edition presents an up-to-date and complete exploration of international business issues and practice. The authors' experience as both practitioners and academics brings a balanced and seasoned voice to the text. The text is built upon a strong foundation of theory and includes current examples, cases, and insights showing how global businesses apply these concepts. The text examines the role and impact of culture and also includes numerous current world maps, helping readers develop and refine a global perspective.

From inside the book

Contents

The Impact of International Business
1
0000000
8
MAPS International Trade as a Percentage of Gross Domestic Product
12
Copyright

77 other sections not shown

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