The Business of Resort Management, Volume 3How can owners and managers ensure that their considerable capital investments will return a competitive return on their investments? How can users and owners be sure they enjoy the promises of tantalizing marketing and real estate claims? Managing Sustainable Resorts Profitably combines business management principles with environmental and social concerns to offer development solutions to these questions. By taking an holistic and contemporary approach to the problem of developing sustainable tourism operations, this book provides a comprehensive assessment of the strategies that need to be considered by various governments, developers and, in particular, the customer-investor. The major features of resort development covered by this book include: * Environmental scanning of principal external and internal influential factors * The curse and blessings of seasonality * Competition for people's recreation and retirement dollars * Guest activity programming * Environmental issues * Cruise ships as mobile resorts * Staffing issues in isolated areas * Financial challenges for owners and operators alike * Risk Management * Mutually beneficial options for various stakeholders Based on an analysis of global resort opportunities and trends, the book focuses on those generic features that differentiate regional resort management from urban-centric management needs and priorities. Using comparative case studies the author emphases best case/benchmark examples of a range of resorts - large and small, urban and rural - to illustrate what can be achieved. |
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accommodation activities adventure tourism approach areas assessment associated attractions Australia Bad Ragaz beach become brand building Butlin cent centre companies competitive corporate costs create crisis cruise demand Disney World economic emphasis employees environment environmental Environmental scanning Ernst and Young experience facilities focus future global Gold Coast golf guests holiday housing identified impact important increased infrastructure integrated integrated resort investment involves Island issues land Las Vegas levels located long-term major ment Murphy offer operation opportunity options planning recreation regional require resort business resort destination resort development resort hotel resort management resort sector responsibility revenue risk management Ritz-Carlton season second home segments situation ski resorts social sport staff stage stakeholders strategic management strategy sustainable development tion triple bottom line turnover vacation Vegas visitors Waikiki Walt Disney World Whistler