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3 The Marketing Revolution in Postindustrial Society
The Changing European Consumer
Revolution in the Retail Trades
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activity aims amongst areas become Belgium Britain Business Statistics Office cash-and-carry cent Chapter Commerce companies considerable consumer behaviour consumerism consumption patterns contractual chains corporate chains costs countries decline Denmark depots Distribution Management distributive trades early economic Economist Intelligence Unit emergence establishment Europe European Communities example Figure firms floor space France functions greater grocery groups growth households hypermarket important income increase increasingly independent industrial institutions investment Italy land-use Libre Service Actualite locations London Luxembourg major marketing channel multinational Netherlands non-food operating overall ownership Percentage population post-industrial society processes public policy rates regional result Retail and Distribution retail organisations retail planning retail techniques scale economies schemes segments shopping centres shows social change spatial structure suburban suggest Table Tesco throughout the EEC traditional trends types underway United Kingdom urban vertical integration warehouse West Germany wholesale wholesaling