Research Design: Qualitative, Quantitative, and Mixed Methods ApproachesThis book enables readers to compare three approaches to research -- qualitative, quantitative, and mixed methods -- in a single research methods text. The book presents these three approaches side by side within the context of the process of research from the beginning steps of philosophical assumptions to the writing and presenting of research. Written in a user-friendly manner, Creswell's text does not rely on technical jargon. He cuts to the core of what a reader needs to know to read and design research in part by showcasing ideas in a scaffold approach so that the reader understands ideas from the simple to the complex. |