Ubiquitous Computing for Business, Video Enhanced Edition: Find New Markets, Create Better Businesses, and Reach Customers Around the World 24-7-365Following in the footsteps of the web, Web 2.0, and the iPod, Ubiquitous Computing ("UbiComp") is the next game-changing technology. Leading expert Bo Begole, the director of PARC’s UbiComp Center, shows executives, technology managers, and entrepreneurs how to successfully incorporate UbiComp into their own products, services, and strategies. Begole introduces the technologies of UbiComp, shows how they fit together, and identifies the challenges and opportunities they present. Next, he answers the key questions decision-makers and strategists ask most often about UbiComp, including:
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Contents
Profound Technologies Chapter 3 Harmless if Used as Directed Chapter 4 Still Stupid after All These Years | |
Missing Ingredients | |
Business Opportunities | |
Making Choices | |
Personalized Marketing Chapter 8 Breaking Out of the Supply Chain Gang | |
Discontinuous Connections | |
Coordination Chapter 11 Clear Sailing | |
Ubiquitous Business Appendix Further Reading | |
Index | |
Other editions - View all
Ubiquitous Computing for Business, Video Enhanced Edition: Find New Markets ... Bo Begole Limited preview - 2011 |
Common terms and phrases
actions advertising audio Augmented Reality awareness Begole behavior cameras capabilities clothes collaborative filtering communication complex Computing Systems connection consumers context-aware contextual intelligence create customers detect devices displays e-readers electronic environment example Figure credit filtering fitting room goals handheld human identify images increase individual individual’s industry infer information overload information technologies innovation interaction Internet interoperation interruption invention iPhone jewelry leisure activity location-based location-based services look Magitti Mark Weiser mobile phones multiple patterns personal computing personal information Pervasive Computing physical predictions present printer proactively problem prototype purchase QR codes recommendations Responsive Mirror restaurants retail segment Semantic Web sensors shopper smartphones social Statistics Sun Microsystems supply chain techniques Ubicomp systems Ubicomp technologies Ubiquitous Computing user interfaces user’s vision wires Xerox PARC