Show Me the Numbers: Designing Tables and Graphs to Enlighten

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Analytics Press, 2004 - Business & Economics - 265 pages
4 Reviews
Tables and graphs can more adequately communicate important business information when they reflect the good design practices discussed in this practical guide to effective table and graph design. Information is provided on the fundamental concepts of table and graph design, the numbers and knowledge most suitable for display in a graphic form, the best tabular means to communicate certain ideas, and the component-level aspects of design. Analysts, technicians, and managers will appreciate the solid theory behind this outline for ensuring that tables and graphs present quantitative business information in a truthful, attractive format that facilitates better decision making.

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Where to direct the cumulative effort of your analysis team, the first visualization step!
You only have 5 seconds to convey the data you have spent weeks compiling and analyzing. Where do you start? WITH THIS BOOK AND METHODOLOGY!!

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This is an excellent book, with a great deal of practical information. The design, layout, and graphics are all very well done. It has many examples of graphs and how to best use them, similar to the book by Naomi Robbins, "Creating More Effective Graphs". Aesthetically, the book has a similar feel as the four book series from Edward Tufte, which really appealed to me. 

About the author (2004)

Stephen Few is the founder of the consulting firm Perceptual Edge. He has more than 20 years of experience as a consultant and educator in the fields of data warehousing and information design. He lives in Berkeley, California.

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