Thoughtless Acts?: Observations on Intuitive DesignFrom IDEO, the global innovation and design firm responsible for such landmark products as Apple's first computer mouse, comes a primer in the observation method that keeps their practice human-centered and ever ingenious. People unconsciously perform ultraordinary actions every day, from throwing a jacket over a chair back to claim the seat, or placing something in the teeth when all hands are full. These "thoughtless acts" reveal the subtle but crucial ways people behave in a world not always perfectly tailored to their needs. Thoughtless Acts? is a collection of dozens of (often humorous) snapshots capturing such fleeting adaptations and minor exploitations. This method of observation demonstrates the kind of common-sense approach that can inspire designers and anyone involved in creative endeavors. Thoughtless Acts? is a privileged peek at how IDEO creates the people-friendly products, services, and spaces for which they are so widely recognized. |
Contents
Section 1 | 110 |
Section 2 | 111 |
Section 3 | 168 |
Section 4 | 169 |
Section 5 | 173 |
Section 6 | 174 |
Section 7 | 176 |
Section 8 | 180 |
Section 9 | |
Common terms and phrases
active adapting automatically with objects BAGS behavior helps design better BIKE Bill Moggridge boiler room door boys Calories CANDICE TILLITT Clague coffee COFFEEMAKER creative cultural group 126 cultural patterns David Albertson deliberately deposit trash design opportunities DOORSTOP elements emotional experience everyday interactions Everyday Things features prompt Fiddler FRAN SAMALIONIS functional hands free Harnessing tacit knowledge Heartstream helps design teams Hertz Equipment human factors idea IDEO IDEO's images inform design innovation interact automatically interpret intuitive design Jane Fulton Suri juicer kind KRISTIAN SIMSARIAN look materials Matsushita messages and prompts METER NAOTO FUKASAWA notice Paul Health Center people's PEPSI perceived affordances perhaps personal space PETER COUGHLAN Polaroid prompts to ourselves public space purpose or context qualities and features qualities we understand SCOOTER seat signaling simple SPATULA street furniture stroller surfaces thoughtless acts tion toaster UMBRELLA understand 80 Unspoken rules Visual Perception Whitney Mortimer