Danger in the Comfort Zone: From Boardroom to Mailroom -- How to Break the Entitlement Habit That's Killing American Business

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AMACOM, May 3, 1995 - Business & Economics - 256 pages

Danger in the Comfort Zone examines the phenomenon of the "entitlement" mentality in the American workforce -- people's preoccupation with their rewards rather than their responsibilities. Bardwick describes three basic mindsets and shows the effect of each on individuals and their organizations: * Entitlement -- people feel entitled to rewards and lethargic about having to earn them; motivation and job satisfaction are low * Fear -- people are paralyzed; the threat of layoffs makes them focus on protecting their jobs rather than doing them well * Earning -- people are energized by challenge; they know their accomplishments will be noticed -- and rewarded In this paperback edition, Bardwick points out that although the "fear" element has undoubtedly grown in the last few years, the entitlement attitude is still firmly entrenched at all levels. She offers additional chapters with new, specific techniques for pulling people out of the quagmire of fear and complacency, and igniting them with the energy of true earning.


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User Review  - AlexTheHunn - LibraryThing

This examines the complacency and lack of driving motivation that characterizes American business, compared to its real or perceived zeal several decades ago. Its point is that American busisness can ... Read full review


A New Look at a Familiar Problem
Danger in the Comfort Zone
Finding Comfort in Endless Danger
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About the author (1995)

JUDITH M. BARDWICK, Ph.D. (La Jolla, CA) is a management consultant whose clients include IBM, Eastman Kodak, Monsanto, Exxon, and AT&T. She is a clinical professor of psychiatry at the University of California, San Diego. Dr. Bardwick is the acclaimed author of The Plateauing Trap, The Psychology of Women, and In Transition.

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