Front cover image for The smoking puzzle : information, risk reception, and choice

The smoking puzzle : information, risk reception, and choice

The authors find that smokers tend to be overly optimistic about longevity and future health if they quit later in life. Smokers over 50 revise their perceptions only after a major health shock. If smokers are informed of long-term consequences and are told that quitting can come too late, they are able to evaluate the risks more accurately.
Print Book, English, 2003
Harvard University Press, Cambridge, Mass., 2003
320 pages : illustrations ; 24 cm
9780674010390, 0674010396
80141326
1. Linking Information, Risk Perception, and Choice: An Economic Approach
2. Cognition, Perception, and Behavior: Are "Bad Choices" Allowed with Rational Choice?
3. Government Policy and Advertising as Sources of Information for Smokers
4. Can Smokers Expect Personal Health Signals? An Evaluation of the Health Impact of Cigarette Smoking
5. Determinants of Risk Perception
6. Do Health Shocks Influence Smoking Behavior? Cessation and Relapse Patterns in Older Adults
7. Personalized Health Messages and the Perceived Risks of Smoking
8. Risk, Longevity Expectations, and Demand for Cigarettes
9. Conclusions and Policy Implications